2020 Year In Review
Annual marketplace report for insurance
OBJECTIVE
The 2020 Year in Review is a digital report that provides an overview of the insurance marketplace and how key industry segments were affected by the events of 2020. Using a new web tool to develop an interactive experience, we presented the report information in a way that engaged our audience. Our promotion of this experience included new creative techniques incorporating animation that spanned across paid advertising, social, email and web.
Results
5,702
AUDIENCE
425%
INCREASE IN PAGEVIEWS
3,564
CLICKS
