London office design

Extending brand into a modern workplace environment

Overview

We reimagined how the brand shows up within a physical workspace—creating an environment that feels modern, elevated, and distinctly recognizable. Partnering with external architecture and workplace design firms, the London office established a new benchmark for how brand can live within spatial experience.

Shaping the space through brand

Led creative direction for the brand expression within a 5,000 sq. ft. office in Salesforce Tower London, defining the visual language across materials, finishes, furniture, lighting, and signage. Developed detailed visual direction to guide agency partners, ensuring alignment from concept through execution.

Introduced a more expressive and modern interpretation of the brand through curated color integration, dichroic glazing, and layered materiality—paired with bold furniture and lighting moments to create a space that feels both distinctive and refined. Collaborated closely with Morgan Lovell and Cushman & Wakefield to translate vision into a cohesive, high-impact environment.

Results

The space marked a clear evolution in how the brand is experienced—elevating perception among leadership, employees, and clients while creating a more compelling, design-forward workplace. It has since become a reference point for future office design, directly influencing ongoing headquarters renovations and establishing a scalable model for extending brand into physical environments.

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